Where Arkansas Brands Matter.

In her 25+ year career, Katherine has had the honor of being an integral part of the Arkansas media industry, holding leadership roles at the Arkansas Democrat-Gazette, Arkansas Times, and Talk Business and Politics. She has had the opportunity to build businesses, develop brand strategies, and cultivate customer experiences for various industries, including private and public companies, government leaders, municipalities, and political brand personas. 

In 2020, she founded Katherine Daniels Consulting Company, a specialized agency dedicated to developing Arkansas brands. She offers her professional services as both a certified business consultant and media specialist to assist with developing programs and projects that drive revenue and reputation growth. The clientele includes Arkansas-based SMBs, government projects, creatives, political, and personal brands.

 
Katherine enjoys connecting and creating opportunities and is determined to see Arkansas excel and prosper. Her extensive knowledge base and relationships enable her to be considered a specialist in building better brands. She has designed and implemented multi-media platforms, structured departments and organizations, and led public relations, community outreach, and crisis communications for reputation management.

Her colleagues and clients say her strength is her perspective. She puts herself at the table as a team member and provides unbiased insights so clients can make progress more quickly and efficiently. 

Her earned credentials include being a Small Business Certified Consultant, a Google Digital Marketing and E-Commerce Certified professional, a Digital Marketing Institute AI Certified graduate, and a DMI Digital Marketing Pro. She has served as a past SCORE Certified volunteer, and an Arkansas Small Business Technology Development Center Contractor, vetted and approved state vendor. She is also a Business and Brand Subject Matter Expert, Educator, and Speaker.

Born and raised in Arkansas, she hails from Little Rock, is a UA Little Rock alumna, and resides in Benton, where she plays wife and maid to her husband, Wess, and their two human kids, Hayden and Grace, as well as the circus master of three fur babies. She regularly volunteers with her church and community nonprofits, offering civic services to address poverty and food insecurity. She loves all that the Natural State offers and enjoys sharing and connecting with others who share her passion.